The Global State of Data Harmonization

The Global State of Data Harmonization - whitepaper

Discover the latest trends shaping how Consumer-Packaged Goods and Consumer Healthcare brands are harmonizing their data!

We commissioned Kearney to interview top CPG and CHC brands to understand how they’re doing data harmonization today - what’s working, what’s not, and where the real value lies.

In this whitepaper, you’ll discover how industry leaders are:

  • Harmonizing their data sources: Learn how brands are aligning complex data ecosystems into a single, usable structure.
  • Driving growth with SKU-level insights: See how granular harmonization is unlocking 5%+ revenue gains and boosting margins.

  • Balancing control and scalability: Explore how companies are deciding between internalization and outsourcing - and why most are choosing partners.

  • Preparing for what’s next: Discover the trends shaping tomorrow’s data strategies.

Get an insight into the current status of data harmonization. Download your free copy now!